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Designing Brilliant User Experiences

By Wouter de Bres for Gibbon University

Introduction

This curated list will give you a better understanding about how to design brilliant user experiences. It takes much more than being able to design a few pretty pretty Dribbble shots to create a truly enjoyable experience for a user.

Wouter de Bres — Designer • Co-founder Gibbon • Psychologist

Added by Wouter de Bres: “To learn more about User Experience it is first important that we truly 'get' what a great user experience is. Benedikt describes perfectly in his post what makes a delightful experience.

1 What UX really is

Often times, I see people confusing what UX really is. UX means user experience. In order to make it tangible for everyone, here is a detailed scenario of what great user experience feels like: Imagine you're hungry and, instead of cooking your own food, you decide to go out for dinner. How do you choose the right restaurant? Well, you

Added by Wouter de Bres: “For User Experience Design there is a hierarchy of needs. A user goes through the different states of motivation before caring for the next need. It all starts with Purpose.

2 Hierarchy of UX Needs

What we want in life depends on what situation we are in. Someone living in a war zone without a roof above their head will probably feel no need for a yoga class, beautiful clothes or classical concert. According to psychologist Abraham Harold Maslow all behavior is motivated by a need, and those needs have a strict order and hierarchy,

Added by Wouter de Bres: “You might think you know how your users think and what they want because you are a user yourself. Hate to tell you, but you are not your average user. You know the product inside out and you know what its purpose and capabilities are, your users don't. So first rule of UX club: You are not the user.

3 You are not your user

Socrates said, "Know thyself." I say, "Know thy users." And guess what? They don't think like you do. You know your product inside and out. You knew it when it was just a few sketches on a napkin. You have been using it in every form and iteration it has been through in its entire life-cycle. Your actions, decisions and

4 Watching Them Struggle

You've probably watched somebody who is not technically savvy trying to operate an interface new to them, likely with little success. Maybe that interface was yours. You've spent countless hours cutting that thing down to the basics, refining the copy and making everything crystal clear, and yet, you watch with bewilderment as the user before you struggles and stumbles across

5 7 unbreakable laws of user interface design

Are you a web designer? If yes, then you are also a user interface designer, and in the near future, this role will become even more important for you. While web pages today have simple user interfaces with no more than navigation and contact forms, the rise of new technologies and standards will create a demand for more dynamic and

6 GoodUI

A Good User Interface has high conversion rates and is easy to use. In other words, it's nice to both the business side as well as the people using it. Here is a running idea list which we discovered. And no, we are not done yet. We continue to learn about what makes user interfaces good by trying these ideas

7 Why "Simple" Websites Are Scientifically Better

In a study by Google in August of 2012, researchers found that not only will users judge websites as beautiful or not within 1/50th - 1/20th of a second, but also that "visually complex" websites are consistently rated as less beautiful than their simpler counterparts. Moreover, "highly prototypical" sites - those with layouts commonly associated with sites of it's category

8 Just Don't Make It Annoying

I find that whenever I’m designing a user interface, the one safe rule to follow is simply this: just don’t make it annoying. This might sound banal,

9 Step-by-Step UX Improvement: Project Screenshots

I've been playing the role of UX fairy on my current project at work this week - I go around the app, sprinkling little bits of small improvements. I thought it might be useful to document some my decisions and reasoning. Background: The app tracks company projects (who worked on them, what technologies were used, etc). A new feature was

10 Steve Jobs on problem solving

When you start looking at a problem and it seems really simple, you don't really understand the complexity of the problem. Then you get into the problem, and you see that it's really complicated, and you come up with all these convoluted solutions. That's sort of the middle, and that's where most people stop... But the really great person will

Added by Wouter de Bres: “Everyone talks about products that have to feel "intuitive". But what does that actually mean? I explain it in this blog post.

11 What Makes a Design Feel Intuitive?

When I switched careers from psychology to design I never realized that these two fields are very much intertwined. A big part of what designers do is understand human behavior and come up with solutions to change that behavior. Not everyone is a designer, but everyone has an opinion about design, especially if something feels intuitive. The problem is that

Added by Wouter de Bres: “I tried to create formula to calculate UX.

12 One Magic Formula to Calculate UX?

tl;dr → user experience = (purpose*interaction) / velocity My quest for a formula to calculate User Experience started with a little experiment to see if I could calculate cognitive loading time of a design. When talking about loading speed of digital products the focus always seem to be the digital loading time, but we sometimes forget that trying to understand

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