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Successful Freelancing

By earthlingworks

Introduction

Learn everything you need to know about freelancing; from landing clients and getting pricing right, to working more productively and hiring help.

Added by earthlingworks: “Covers the basics of getting started with freelancing

1 A Comprehensive Guide to Starting Your Freelance Career

Working as a contractor--or freelancing as it is often termed--is both a great stepping stone to running your own business and a viable career in itself. For the uninitiated, there can be numerous hurdles to overcome on the way to starting and having a successful freelancing career. As a former freelancer myself and having employed more than a few, I

Added by earthlingworks: “One of the best things to learn when starting something is how to avoid mistakes. This covers top freelancing mistakes to avoid.

2 Top 10 Mistakes Made by New Freelancers

This is a guest post by Jen Gordon, a user interface and interaction designer who also teaches how to create landing pages that convert like crazy. When she's not busy pushing pixels she enjoys writing about design, and many other things that have absolutely nothing to do with a computer. Now in my 10th year as a freelance designer helping

Added by earthlingworks: “One of this most important parts of freelancing is choosing a niche. This shows you how to do it.

3 Find a Niche and Make More Money

Since this is such a huge post, I'm going to start off with 2 notes. Below, you'll see how to take your skills and identify what "the market" - or prospective customers - will pay for I added lots of examples below, but it's still complex and information-dense. When you sign up at Earn1k.com, I'll be going over a more

Added by earthlingworks: “Closely related to choosing a niche is positioning. Knowing how to position yourself against the competition is critical for freelancing success.

4 Sell to clients through positioning your freelancing services

Have you ever wondered why so few people are reaching out to you through your website? What if I told you that you're likely too general purpose for most potential clients. Today we'll look at how you can sell to clients through strategically positioning your services. No one makes the decision to "buy a car", but instead decides to "buy

Added by earthlingworks: “Your unique selling proposition is the fastest and best way to communicate to clients why they should hire you.

5 Why Would Anyone Want to Buy Your Freelance Services?

Why would anyone purchase my services? As a freelancer, have you ever asked yourself that question? Do you have an answer for it? If not, you're going to have a hell of a time communicating to clients exactly why their hard earned cash should leave their wallets. What you need is a unique selling proposition, or a clear, concise positioning

Added by earthlingworks: “A great guide on quickly (and cheaply) getting a freelancing site set up.

6 How to Build a Freelancing Site with WordPress

This post is part of a series on building better WordPress blogs. You can find links to all posts in the series at the bottom of this page. According to the 2011 Free Agent Survey, over 40% of working individuals in the USA now consider themselves "free agents" - someone who consults, does freelance work, or runs their own business.

Added by earthlingworks: “Covers what you can do to immediately get a high paying client in the next two weeks.

8 How to Land a High-Paying Freelance Client in the Next 2 Weeks

"How do I find clients?" While many established freelancers tend to run into problems like client overload and scope creep, the question above has to be one of the most asked in all of freelancing-likely because by nature, there are more freelancers seeking work than those looking to manage it. While the process of "getting clients" is of a broad

Added by earthlingworks: “Once you have a site and blog up, you'll have to get people on your email list. This article covers the best and fastest way to build your list.

9 Guest Blogging Strategies that Helped Grow 36,733 Email Subscribers

At the time of writing this article, the Help Scout blog is currently sitting at 36,733 email subscribers, a nice 6000+ bump from ~9 weeks ago when I published this article. Although much of our traffic strategy now relies on search, in the early days guest blogging played a huge role in getting us off the ground. To this day,

Added by earthlingworks: “Sometimes you'll need to talk to leads on the phone if you want to sell them on your services. This guide teaches how to sell through cold calling.

11 Day 28: Cold Calling to Find Clients - Yikes!

This is Day 28 of 31 Days to Start a Freelancing Business (or Make Yours a Better One). If you want to catch up, click to read Day 1. These past few days, you've been increasing your exposure in the online world, through various strategies such as getting published online and guest posting. Today, you're going to do something more

Added by earthlingworks: “A very thorough guide on setting and negotiating your freelancing rate.

12 The Complete Guide to Setting and Negotiating Freelance Rates

It's the most common question I receive from aspiring freelancers of all types: How much should I charge? The question comes packaged in various different guises-whether it is a beginner dipping their toes in the freelancing waters for the first time or someone who has been freelancing for a while but wants to renegotiate their rate with a client. Setting

Added by earthlingworks: “Excellent article covering both positive and negative sides to charging either hourly or fixed.

13 The Great Freelance Debate: Hourly vs. Fixed Rates (Which is Better?)

Time to put the gloves on: today we are discussing a debate that has raged on among freelancers since the beginning of the profession. Of all of the topics I've covered on freelancing, from pricing mistakes to marketing, this is definitely the topic with the most division, and today we are going to settle this issue, once and for all.

Added by earthlingworks: “This covers several simple pricing tips that can dramatically increase how much you earn on your client projects.

14 5 Pricing Tips to Earn More on Client Projects

By Ruben Gamez Why is it that some agencies and freelancers can charge premium prices while delivering low-quality work? We've all seen this time and time again. It's not hard to find stories of people paying tens of thousands of dollars for mediocre design or development. In fact, maybe you've inherited some of this work in the past and have

Added by earthlingworks: “One of the toughest things about freelancing are the dry spells. Protect yourself by using retainer agreements (covered in this article).

17 How to Set Up a Retainer Agreement with Your Most Profitable Clients

A big problem that many freelancers have is a lack of consistency in their schedule. When you have bills that show up on a regular basis but work that only brings in money when it's available (and when you've put in the time), things can get a bit hectic. Oftentimes, the key to solving this problem is to go beyond

Added by earthlingworks: “Spend more time doing what you love by ensuring you have a high number of repeat clients.

19 5 Simple Techniques for Producing Repeat Clients

You probably don't need to be convinced that repeat clients are a great formula for a freelancer's profit and success. I mean, just look at these stats ... According to Bain & Company, it costs 6-7 times more money to land a new customer than to retain an existing one. And, according to Marketing Metrics, the probability of selling to

Added by earthlingworks: “Learn how to estimate client projects to end up with happier clients (and a profitable business).

21 How To Estimate Client Projects

Today I'm kicking off a new mini-series on project management. I founded a PM app that has had me talk with literally thousands of people like you who manage client projects, and we don't just talk about my software - I make it a point to learn as much about my clients' businesses as I can. You might say I've

Added by earthlingworks: “Communicating with clients is critical to ensure projects go smoothly. This article teaches everything you need to know about successful client communication.

22 Why Freelancer's Should Establish A Communication Framework

So far I haven't written much about my past, but this morning I'd like to tell you about a project that I regret to this day. This project cost me tens of thousands of dollars, hurt my reputation, and even made me want to throw in the towel and give up on consulting. Deep breath. OK, so a few years

Added by earthlingworks: “Make sure you avoid scope creep on client projects because it can literally destroy client relationships.

23 5 Weapons for Fighting the Evil That is Scope Creep

Does this happen to you? You get a freelance writing gig, and it sounds great. But as you start to do the project, things begin to change. You thought you'd be writing one 300-word blog post a week, based on a little quick research. Now, there's pressure to do interviews, ghostwrite for team members you need to talk to first,

Added by earthlingworks: “Once you've got your business going consider hiring a business coach to help take your business to the next level.

24 10 Ways Hiring a Coach Can Make Your Business More Successful

As an entrepreneur, you like to do your own thing. But going at it alone is not always the best idea. There comes a time when you need an expert opinion to ensure you and your business reach it's full potential. And that's where hiring a life coach or a business coach becomes a smart move. I've personally experienced the

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