Wouter de Bres in The Hard Road to Simple Products

The default answer to new feature requests should always be 'NO'. To implement a new feature you need a damn good reason.

Start With No

Make features work hard to be implementedThe secret to building half a product instead of a half-ass product is saying no. Each time you say yes to a feature, you're adopting a child. You have to take your baby through a whole chain of events (e.g. design, implementation, testing, etc.). And once that feature's out there, you're stuck with it.

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